1. PREVENTION AND MODERATING SUN EXPOSURE
The most effective way of protecting the skin from the damage caused by the sun’s UVA and UVB rays is with broad-spectrum ￼sunscreen in a high SPF factor. This will help to prevent premature ￼skin ageing signs such as fine lines, wrinkles and pigmentation. It’s also important to moderate sun exposure especially in the summer months or when you are on holiday. Don't forget to reapply sunscreen regularly throughout the day too, especially after perspiring or swimming.
You can also help to prevent premature ageing by making bigger some changes to your lifestyle. Stopping smoking, drinking less alcohol and eating a healthy diet, rich in fruits and vegetables will help to fight free radicals in the skin which are responsible for causing the skin to age. I talk about the benefits of stopping smoking. I encourage them to eat a healthy diet, rich in fruits and vegetables, to help fight free radicals. This advice is even more effective when followed before the first visible signs of ageing appear.
2. MOISTURISE EVERY DAY
Depending on your skin type and age, maintaining a consistent skincare routine is a great way of keeping your skin looking and feeling its best. It’s also important to look for formulations that contain antioxidant active ingredients such as fruit acids, vitamin C and retinol as these will help to fight skin-ageing free radicals in the environment. Your broad-spectrum sunscreen should also be the last step in your morning routine.
3. VOID OXIDATIVE STRESS WITH ANTIOXIDANTS
If you are trying to correct damaged skin, antioxidants and antiradical products can help. There are a variety of antioxidants and antiradicals including ￼vitamin C, vitamin E, polyphenols, selenium, copper and zinc. Look for serums and moisturisers that include these ingredients to help improve the appearance of skin concerns such as deep wrinkles, pigmentation and sun spots. Solar radiation – particularly UVAs – also play a major role in the ageing process so antioxidants always need to be used alongside broad-spectrum sunscreen to help prevent further damage.